The Online Review Economy: From Personal Referrals to Client Reviews

People do business with people they trust.   Is obtaining client reviews worth our time? As an attorney, you value “word-of-mouth” recommendations and referrals. If a potential client needs a divorce attorney and you specialize in tax law, you’ll send them to a firm you’re proud to endorse. This generates goodwill on either end, and hopefully your colleagues will return the favor when the opportunity arises, but you can’t count on it. Online reviews are a much more effective source of generating leads. Reviews are simply more accessible to your vast target market, and they regularly produce a steady flow

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5 Key Things Attorneys Need To Know About Client Reviews

In today’s fast-paced society, many of your potential clients turn online to find reviews on your law firm. While attorneys may struggle to askclient for those reviews, you’ll find that a lack of reviews is a significant disadvantage when marketing your services online. If you market your law practice online (and who doesn’t these days), there are several key things you need to know about client reviews. 1. Consumers rely on client reviews to compare and choose attorneys. Online reviews have now become pervasive. Clients expect them, and they will go hunting for them in their effort to choose an

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